SB.

Amazon Web Services

Sergio Barraza

Enterprise Support Lead at AWS

25+ years in software development. At AWS, I help customers design and optimize cloud solutions and guide them through AWS services adoption. I co-author AWS samples and blog posts on generative AI, AI agents with Amazon Bedrock AgentCore, voice AI with Amazon Nova Sonic, and FinOps.

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14
AWS blog posts
12
AWS repos contributed to
25+
years in software
Photo of Sergio Barraza

Featured work

AWS blog posts 14

Co-authored with AWS colleagues, mostly on the AWS Machine Learning (Artificial Intelligence) Blog.

  1. Deploy a multimodal WhatsApp ordering assistant with Amazon Bedrock AgentCore

    WhatsApp ordering via text, voice notes and real-time calls on AgentCore and Amazon Nova 2, with shared memory. AWS Machine Learning Blog

  2. Building a restaurant telephony AI host with Amazon Connect

    Phone ordering end to end with Amazon Connect, Connect Agentic Voice, Connect AI agents and AgentCore Gateway (MCP). AWS Machine Learning Blog

  3. Build a serverless image editing agent with Amazon Bedrock AgentCore harness

    Natural-language image editor on AgentCore harness with zero orchestration code, deployed with AWS CDK. AWS Machine Learning Blog

  4. Omnichannel ordering with Amazon Bedrock AgentCore and Amazon Nova 2 Sonic

    Real-time voice ordering across mobile, web and voice interfaces. AWS Machine Learning Blog

  5. Build a FinOps agent using Amazon Bedrock AgentCore

    Conversational multi-account cost agent over Cost Explorer, Budgets and Compute Optimizer. AWS Machine Learning Blog

  6. Building an AI powered system for compliance evidence collection

    Architecture and deployment of an AI system that automates compliance evidence collection. AWS Machine Learning Blog

  7. Integrating Amazon Bedrock AgentCore with Slack

    Reusable Slack-to-AgentCore layer: webhook verification, SQS async processing, thread sessions, AgentCore Memory. AWS Machine Learning Blog

  8. Voice AI-powered drive-thru ordering with Amazon Nova Sonic and dynamic menu displays

    Quick-service-restaurant drive-thru combining Nova Sonic voice AI with interactive menu boards. AWS Machine Learning Blog

  9. Build a conversational natural language interface for Amazon Athena queries using Amazon Nova

    Bedrock Agents with Nova Lite translate natural language into Athena queries (CUR example). AWS Machine Learning Blog

  10. Optimizing ODCR usage through AI-powered capacity insights

    AI-driven insights for managing EC2 On-Demand Capacity Reservations. AWS Compute Blog

  11. Integrate Amazon Bedrock Agents with Slack

    Bring Amazon Bedrock Agents into a Slack workspace. AWS Machine Learning Blog

  12. Build a FinOps agent using Amazon Bedrock with multi-agent capability and Amazon Nova as the foundation model

    Multi-agent Bedrock solution on Amazon Nova for AWS cost analysis. AWS Machine Learning Blog

  13. Building a virtual meteorologist using Amazon Bedrock Agents

    Weather agent with Bedrock Agents, Amazon Cognito, AWS Lambda and AWS Amplify. AWS Machine Learning Blog

  14. Deploy a serverless web application to edit images using Amazon Bedrock

    Serverless prompt-based image editing with an Amazon Titan image model. AWS Machine Learning Blog

AWS solutions on GitHub

Repositories in AWS organizations with my commits. Stars as of Sep 30, 2026.

Related solutions from my posts

Companion samples linked from posts I co-authored. Code by the broader author team.

Talks

Certifications 10

Active badges, verified on Credly.

Contact

linkedin.com/in/hadock github.com/hadock Credly badges

Beyond work: multi-instrument musician (guitar, piano, drums) and wing chun kung fu practitioner.